پیش بینی و مدیریت فن آوری، ویرایش دوم Forecasting and Management of Technology, Second Edition
- نوع فایل : کتاب
- زبان : انگلیسی
- نویسنده : Alan L. Porter / Scott W. Cunningham / Thomas W. Mason / Frederick A. Rossini / Alan Thomas Roper / Jerry Banks(auth.)
- چاپ و سال / کشور: 2011
- شابک / ISBN : 9780470440902, 9781118047989
Description
Published in 1991, the first edition of Forecasting and Management of Technology was one of the leading handful of books to deal with the topic of forecasting of technology and technology management as this discipline was emerging. The new, revised edition of this book will build on this knowledge in the context of business organizations that now place a greater emphasis on technology to stay on the cutting edge of development. The scope of this edition has broadened to include management of technology content that is relevant to now to executives in organizations while updating and strengthening the technology forecasting and analysis content that the first edition is reputed for. Updated by the original author team, plus new author Scott Cunningham, the book takes into account what the authors see as the innovations to technology management in the last 17 years: the Internet; the greater focus on group decision-making including process management and mechanism design; and desktop software that has transformed the analytical capabilities of technology managers. Included in this book will be 5 case studies from various industries that show how technology management is applied in the real world.Content: Chapter 1 Introduction (pages 1–14): Chapter 2 Technology Forecasting (pages 15–39): Chapter 3 Managing the Forecasting Project (pages 40–64): Chapter 4 Exploring (pages 65–97): Chapter 5 Gathering and Using Information (pages 98–128): Chapter 6 Analyzing Phase (pages 129–173): Chapter 7 Focusing Phase: Using Scenario Analysis (pages 174–193): Chapter 8 Economic and Market Analysis (pages 194–222): Chapter 9 Impact Assessment (pages 223–247): Chapter 10 Cost?Benefit and Risk Analysis (pages 248–276): Chapter 11 Implementing the Technology (pages 277–288): Chapter 12 Managing the Present from the Future (pages 289–296):
