یک رویکرد یکپارچه برای مدیریت دانش در زمینه نوآوری محصول An integrated approach for knowledge management in the context of product innovation
- نوع فایل : کتاب
- زبان : انگلیسی
- ناشر : Springer
- چاپ و سال / کشور: 2018
توضیحات
رشته های مرتبط مدیریت
گرایش های مرتبط مدیریت دانش، مدیریت صنعتی
مجله محاسبه خوشه ای – Cluster Computing
دانشگاه School of Management – Jinan University – Guangzhou – China
شناسه دیجیتال – doi https://doi.org/10.1007/s10586-018-2174-3
منتشر شده در نشریه اسپرینگر
کلمات کلیدی انگلیسی Knowledge management, Product innovation, User-generated content, Integrated approach
گرایش های مرتبط مدیریت دانش، مدیریت صنعتی
مجله محاسبه خوشه ای – Cluster Computing
دانشگاه School of Management – Jinan University – Guangzhou – China
شناسه دیجیتال – doi https://doi.org/10.1007/s10586-018-2174-3
منتشر شده در نشریه اسپرینگر
کلمات کلیدی انگلیسی Knowledge management, Product innovation, User-generated content, Integrated approach
Description
1 Introduction Recent years, the increasing popularity of social media has provided a platform for consumers to publish their views and experience of a product or service, which is known as user-generated content (UGC) that contains a wealth of products or service feedback information [1]. By analyzing the contents, enterprises could obtain the valuable information such as product competitiveness, quality, flaws, and market dynamic, which provides decision support for enterprise product or service management [2]. The research on extracting product and market information from UGC becomes popular in recent years. However, abstract useful information from UGC, which contained heterogeneity, scarcity and large-scale data [3], is a costly and difficult task for enterprises. Especially incorporating the latest information into the enterprises’ existing knowledge base, has become a new challenge [4]. This means an open knowledge management system is needed to enhance the market intelligence processing capability of enterprises, dealing with the massive realtime data of UGC. According to this problem, we discussed the process of knowledge discovery, convert and management in UGC, with data fetched from websites and provided by the enterprise, by using natural language processing (NLP) and semantic Web tools, we propose an open knowledge integration management approach based on UGC in multiagent interaction environment. The main contributions are as follows: (1) propose a model for knowledge integration management based on UGC, (2) propose a knowledge expansion method according to the real-time information extracted from UGC, (3) apply them to the innovation of smart phone products.
