به کار گیری و مدیریت فناوری اطلاعات در حمل و نقل چند وجهی Application and Management of Information Technologies in Multimodal Transportation

1. Introduction Multimodal freight transportation connects several modes of transport and this leads to conclusion that enterprises are not financially capable of owning its own at least two different modes of transport. It is unlikely, that a single mode of transport would fulfill all requirements. Due to the large flow of information and diverse parameters, communication systems which would efficiently transfer unchanged information flow from one point to another is required. Information flows are required for material flow management. Human resources are important as it transform and manage material, financial and other capitals in organizations and create new value. Bystrom offers to classify information used to achieve specific goals into groups according to its activity role as following: professional field information about objects and events that are relevant to the task or problem: customers, suppliers, supply or sales operations, situation in the market. The connection may be bidirectional. Mobile connection can be of the following types (Shiller 2001): radio data system, cellular, radial and others. In terms of voice recognition technologies it is worth to mention the system of Janus (Janus 2004) developed by the US and Germany scientists, which translates the spoken word into another language automatically. Available IT resources such as technical equipment, software, data storage devices, communication networks provide services to the consumers, part of which is specific to some professional fields, and the other part is general one. (Laudon K. C., Laudon J. P. 2006). If the space for solution search is very large, the system distributes the space into segments, and does not deal with prospectless segments (Gavrilova 2000). Mobile devices can help shaping individual relationships with valued customers (Moeller 2003). Aim of this article – to disclose the expression of IT applications in multimodal transportation. The article is based on theoretical material analysis supplemented with an empirical research – interview with Carriers (N = 10) and Questionnaire. Research was conducted from 2014-09 till 2014-12. The first part of Research is dedicated to methodological peculiarities of multimodal transportation organization and preparation to problem solution methodology. The Present Paper presents the second part of the Research directed at IT Application evaluation summarizing personal experience. Ten Managers from Logistics Enterprises and 256 Employees from Companies performing multimodal transportation took part in the Research. All Carriers’ work experience is more than three years. In order to ensure the efficient delivery of goods, Enterprises benefit from two or more modes of transport, i.e. perform multimodal transportation. According to A. Baublys, Multimodal transportation is the transportation of goods performed with at least two different modes of transport. Enterprises engaged in multimodal transportation should be more cooperative, have a good and modern reloading equipment and new integrated IT systems.