This book evolved from a course at our university for beginning graduate stu dents in mathematics-particularly students who intended to specialize in ...
Behavior Analysis and Learning is an essential textbook covering the basic principles in the field of behavior analysis and learned behaviors. Both ac ...
Behavior Analysis and Learning, Fifth Edition is an essential textbook covering the basic principles in the field of behavior analysis and learned beh ...
Behavior Analysis and Learning, Fourth Edition is an essential textbook covering the basic principles in the field of behavior analysis and learned be ...
This book is great fun to read and highly informative. --Raymond Smullyan ''This is a delightful and fascinating book that will surely appeal to anyon ...
This book is great fun to read and highly informative. --Raymond Smullyan ''This is a delightful and fascinating book that will surely appeal to anyon ...
This book is great fun to read and highly informative. --Raymond Smullyan ''This is a delightful and fascinating book that will surely appeal to anyon ...
Christoph Schröder does one of the first attempts to analyze format transfers within the scope of different strategies, format elements, countries and ...
This book compares and contrasts how different firms approach marketing within the same country. It concerns issues revolving around marketing as a fo ...
This second edition of Market Response Models: -places much more emphasis on the basic building blocks of market response modeling: markets, data, and ...
Written in clear, unambiguous language, this important reference provides accurate descriptions of the techniques, practices, terminology and jargon u ...
This dictionary covers marketing communications in the broadest sense, including advertising, but also extending to public relations which concerns ma ...
Since the mid-1980s, David F. Ruccio has been developing a new framework of Marxian class analysis and applying it to various issues in socialist plan ...
This book presents the first-ever close and up-to-date look at how American diplomats working at our embassies abroad communicate with foreign audienc ...
The IAAP Handbook of Applied Psychology, an up-to-date and authoritative reference, provides a critical overview of applied psychology from an interna ...
