مدیریت گردشگری: مدیریت برای تغییر Tourism management : managing for change
- نوع فایل : کتاب
- زبان : انگلیسی
- نویسنده : Stephen Page
- چاپ و سال / کشور: 2009
- شابک / ISBN : 9780080879369, 0080879365
Description
Ch. 1. Tourism today: Why is it a global phenomenon embracing all our lives? -- Ch. 2. Tourism: Its origins, growth and future -- Ch. 3. Demand: Why to people engage in tourism? -- Ch. 4. supply of tourism -- Ch. 5. Transporting the tourist I: Surface transport -- Ch. 6. Transporting the tourist II: The aviation sector -- Ch. 7. Accommodation and hospitality services -- Ch. 8. Tour operating and travel retailing -- Ch. 9. Visitor attractions -- Ch. 10. management of tourism -- Ch. 11. public sector and tourism -- Ch. 12. Managing the visitor and their impacts -- Ch. 13. future of tourism: Post tourism?