ایجاد انگیزه و پاداش: ارزیابی عملکرد و انگیزه برای موفقیت کسب و کار سیستم های Motivate and Reward: Performance Appraisal and Incentive Systems for Business Success
- نوع فایل : کتاب
- زبان : انگلیسی
- نویسنده : Herwig Kressler
- ناشر : Palgrave Macmillan
- چاپ و سال / کشور: 2003
- شابک / ISBN : 1403903786, 9781403903785
Description
Motivation, ability, and potential for development are crucial for performance and the achievement of objectives. The author, from his extensive management experience at Unilever, the leading multinational corporation, demonstrates the importance of the link between motivation, assessment of performance, and potential, and reward and incentive strategies. It is only by getting this relationship right that the company can achieve business success.
