پیشرفت در فناوری و مدیریت بانکداری : اثرات فناوری اطلاعات و ارتباطات و CRM ( برتر منبع مرجع ) Advances in Banking Technology and Management: Impacts of ICT and CRM (Premier Reference Source)
- نوع فایل : کتاب
- زبان : انگلیسی
- نویسنده : Vadlamani Ravi ,Vadlamani Ravi
- ناشر : Information Science Reference
- چاپ و سال / کشور: 2007
- شابک / ISBN : 159904675X, 9781599046754, 9781599046778
Description
Banking across the world has undergone extensive changes thanks to the profound influence of developments and trends in information communication technologies, business intelligence, and risk management strategies. While banking has become easier and more convenient for the consumer, the advances and intricacies of emerging technologies have made banking operations all the more cumbersome.Advances in Banking Technology and Management: Impacts of ICT and CRM> examines the various myriads of technical and organizational elements that impact services management, business management, risk management, and customer relationship management, and offers research to aid the successful implementation of associated supportive technologies.
