بهترین عمل: ایده ها و بینش از متفکران کسب و کار درجه نخست در جهان Best Practice: Ideas And Insights From The World's Foremost Business Thinkers
- نوع فایل : کتاب
- زبان : انگلیسی
- نویسنده : Tom Brown ,Robert Heller
- ناشر : Basic Books
- چاپ و سال / کشور: 2003
- شابک / ISBN : 0738208221, 9780738208220
Description
Best Practice puts the expertise and insight of the world's business thought leaders in your hands. Drawing from the rich database of resources, information, and cutting-edge ideas assembled for the landmark reference and international bestseller, Business: The Ultimate Resource, this lively and provocative book features one hundred original essays and interviews that capture the essence of business culture. Including Warren Bennis on ''the four critical aspects of leadership.'' Jim Collins on ''growing from good to great,'' Daniel Goleman on ''managing with emotional intelligence,'' and a wide array of authors from around the world. Best Practice illuminates the key issues and emerging ideas that define the dynamic business environment. Featuring an introduction by renowned management authority Rosabeth Moss Kanter, Best Practice reveals what's on the minds of today's most illustrious thinkers and practitioners, and offers practical guidance for meeting tomorrow's challenges — from harnessing technology to managing ethically to building strong brands.
